LeEco, known as LeTV in China recently entered the Indian market last month announcing Le 1S and Le Max. Le 1s was the first device to be available to the consumers and it was sold via flash sale on Flipkart, with the first one being yesterday. I’m not a huge fan of Flash sales, but I guess that’s the only way to sell phones when there is too much demand for them!
There is an unprecedented level of interest for the 1s because of it’s features and the price it is being offered at(Rs. 11,000). Atul Jain, the COO of LaEco India said, “I am so proud of our achievement and the magic number of 70,000 in just 2 seconds which has never before been achieved by any other smartphone brand. I am so grateful for the trust consumers have vested in us and I am sure they’ll have a great experience in using our products”. Also, Ankit Nagori, Chief Business Officer at Flipkart said, “I am amazed by the numbers. This sales figure is a new milestone and sets a benchmark for all other brands in the industry. For a new entrant like LeEco this is really a commendable achievement.”
70,000 phones sold in under less than 2 seconds is really impressive! That too, for a company which has just entered the Indian market.
In case you missed the flash sale and you’re looking forward to get one, the next flash sale is on Feb 9, 6 p.m. Like the previous flash sale, you have to sign up for this one too. If you’d signed up for the previous flash sale and missed it, you don’t have to sign up again.
We have the LeEco Le 1S with us right now and stay tuned for our review which will be live by this weekend!